To attract students to your online classes, you need to be perceived as an authority in your field.
Remember that for teachers, being an "expert" means being one or two steps ahead of your students and being the one willing to share what you know. You don't need to know everything, and you don't have to look like a fashion model or produce museum- quality work, but you DO need to be confident in your presentation.
The quality of your content is judged by how “professional” you appear to be. Look at your website, class handouts, and promotional videos. Are they free of typos and errors, concise and informative, clear and easy to read? Do your photos and videos have appropriate lighting, are they high-resolution, and do they reflect your personality?
It can be a challenge to successfully connect with your audience online if you feel self-conscious on video. In the Academy of Virtual Teaching’s Masterclass, we spend time building camera-confidence.
To see the full post, join the Academy here: members.academyforvirtualteaching.com. Membership is free and available to all makers who want to create a business teaching what they love online.