30 Days to a Sold-Out Workshop
Before You Create a Single Lesson
Skip the stress of building a course no one buys.
Sell out your beta, have money in hand before you even start, and get valuable feedback from your students before you even start building!
A Step-by-Step Challenge
for
Artists, Crafters, & Makers Who Teach
Start the challenge on October 6
Launch your beta workshop on November 3
JUST IN TIME FOR THE HOLIDAYS!
Challenge Begins In...
You’ve been thinking about creating an online workshop,
but haven’t taken the leap.
Every night, you daydream about leading your own online workshop, sharing your creative skills with students around the world.
But every morning, reality hits – tech intimidates you, you’re not sure how to start, and that workshop idea stays tucked away for ‘someday.’
Maybe you just haven’t had the push to finally launch.
Maybe you don't have a website or a big enough audience.
Launching feels overwhelming.
This Is Your Moment!
What if in just one month from now, you could be welcoming real, paying students into your online workshop?
The 30-Day Workshop Launch Challenge will walk you through launching your workshop without needing a finished course or big audience.
You’ll open registration, welcome real students, and deliver a transformational experience.
You can choose to deliver your workshop live, hybrid, or a “come with me” recorded journey.
The 30-Day Workshop Launch Challenge is designed to take you from zero to launch – to help you open registration for your own workshop and enroll your first paying students in one month.
You don't have to struggle through this alone.
Templates, Scripts, Examples.
You’re an artist, crafter, quilter, or maker with something to teach.
You want to generate income from your knowledge and creativity.
You’re new to teaching or want to launch a fresh offer.
You want to launch before the holidays to capture project-motivated students You want structure, support, and someone walking the path beside you
Price your beta workshop to fund your growth.
Set up your landing page, payment system, and email sequence.
Open enrollment and attract your first paying students.
Deliver your workshop your way, with live interaction and community connection.
You’re joining the 30-Day Workshop Launch Challenge—a guided, supportive experience that will help you turn your idea into a live, paid workshop in just one month.
Daily instructions and encouragement
a welcoming community of fellow creative educators
templates for emails, offers, and pages
ZENLER TECH TUTORIALS
YOU HAVE AN EXPERT TO ASK!
REAL TIME EXAMPLE AS LYRIC
BUILDS HER OWN WORKSHOP
By the end of the challenge you will have
- A clear and compelling workshop offer (so you know exactly how to pitch your class).
- A waitlist or registration page ready to go (your online storefront is open for business).
- A checkout system that actually works (no more tech headaches; you can accept payments with confidence).
- Students signing up before you’ve built a thing.
- Unshakeable confidence in your ability to deliver your unique teaching voice online.
- A welcome email sequence
- A group of paid beta students ready to learn from you And the confidence to deliver your workshop your way
🗓️ 30 Days of Micro-Lessons – Guided tasks each day to build your workshop step by step.
🛠️ Templates & Tools – Swipe files for emails, sales pages, and a plug-and-play launch plan.
🤝 Community Support – Join a group of fellow creatives + live check-in calls to keep you accountable.
🎥 Tech Walkthroughs – Tech tutorials (Zenler or any platform) so you’re never stuck on the technical stuff.
💡 Real-Time Demo – Watch Lyric launch her own workshop alongside you, so you see examples of every step.
This is NOT:
- A course on how to build and record a complete workshop
- A content creation challenge (you’re not making slides or filming lessons)
- A “get a million followers” strategy - no big audience needed
- A tech-heavy bootcamp (everything is simplified and beginner-friendly)
- A passive info-dump - this is interactive, with support and templates
- A pressure-filled sales funnel - you’ll learn to share your offer authentically
- A one-size-fits-all formula - you’ll build a workshop that fits you
- A requirement to use one specific platform (Zenler tutorials are provided, but optional)
- A perfectionist’s paradise - this is a launch-it-messy playground
- A build-it-and-hope model - this is validate it first, build it second
This IS:
- A guided 30-day experience to help you launch and pre-sell your online workshop
- A step-by-step action plan that breaks down the process into short, daily tasks
- A way to get paid before you build your course content
- A challenge that helps you clarify your offer, transformation, and pricing
- A marketing and enrollment system you can use again and again
- A community-powered journey with other creatives doing the same work
- A confidence builder for teaching online without perfectionism
- A way to attract real students and test your idea with a beta group
- A chance to launch your workshop YOUR way - live, hybrid, or recorded
- A hands-on example as Lyric launches her own real workshop alongside you
What’s the time commitment?
Each day includes a micro-action that takes 20–30 minutes. You can do it in your morning coffee time or during lunch. And if life gets in the way? You’ll have lifetime access to catch up later..
What if I miss a day and fall behind?
All lessons are recorded and added to your dashboard, so you’ll never miss a thing. You can watch anytime, on your own schedule.
What if I don’t even know what I want to teach yet?
That’s exactly where we start. Week 1 helps you define your audience, your transformation, and the promise of your workshop. You’ll come out of those first few days with clarity and confidence about what you’re offering.
What if I don’t have a big email list or audience?
Great! This is actually the perfect way to start. We’ll show you how to reach out to a small audience (even just 5–10 people), price your offer, and find your first beta students. You don’t need a crowd—you need a connection.
Will there be live support?
Yes! We’ll host a live kickoff call and a wrap-up session to celebrate and connect. You’ll also have access to a private, distraction-free community space (not on Facebook!) where you can ask questions, share wins, and get support anytime.
How long will I have access to the course materials?
Lifetime access. Rewatch lessons, refresh your skills, and learn at your own pace. Anytime. *understand that nobody lives forever. You'll actually have access to the course as long as the Academy for Virtual Teaching exists.
Will we be building the actual workshop?
No. This is not about making slides or recording content. It’s a launch challenge—you’ll get your workshop into the world, with paying students, before building the content. (Then you’ll deliver it with your students, not for them.)
Do I need any specific software or apps?
Lyric will be creating her demo course on the Zenler platform but she encourages you to use whatever platforms you already have in place. Zenler is an all-in-one platform that can fill all your needs if you are a new online teacher and has a 60-day free trial period.
Is this only for quilters??
No—it’s for all visual educators. If you teach through hands-on demos (fiber art, painting, sculpture, etc.), this is made for you..
Maria is comfortable on camera!
"I was terrified of being on camera and now here I am realizing my dream of creating online workshops and filming my own videos!"
Maria Lazane
AVT International Online Teacher
Helen found answers!
"Lyric is truly a master of online learning. She provides a wide array of resources. Enrolling has been the best investment I've made in years in my business!"
Helen Smith Stone
AVT teacher and Minnesota Quilter of the Year
Nicki launched her business!
"The resources and support I received from the Academy for Virtual teaching provided me with the knowledge, skills, and confidence I needed to build my online business."
Nicki Hibbits
AVT Teachers, Online Summit Creator
